Lulujo is a proud Canadian company in beautiful Fredericton, New Brunswick where they work, play, and love with the support of our community, families, and friends.

The Lulujo story begins with a simple idea. In 2008, founder, Dawn Pottier, was inspired by a product she made for her newborn while on maternity leave. With great confidence in the belief “If I need this product, other moms will, too”, the brand, fondly named after her two children, has grown over the past decade to worldwide distribution and a core product line of everyday essentials now focused on muslin swaddles, blankets, and gifts.